We’re driving change for the better for our communities – supporting cleaner, safer and more acces
We achieve this through our campaigning work and through our support of the AA Charitable Trust. We believe that making a positive contribution to the roads we drive on and the places where we live and work helps build thriving communities.
Campaigning on road safety
The AA has a rich heritage of campaigning on behalf of responsible drivers which continues today. For more than 15 years The AA has polled our members and used these insights to campaign on the issues that matter most to the drivers we represent.
We’ve been at the forefront of the campaign against smart motorways for more than a decade, trying to ensure that the government understood the dangers of these roads and the risks to the UK’s drivers. Our dedicated campaign representing the voice of the motorist contributed significantly to the 2023 Prime Minister announcement that all planned building of new smart motorways was to be cancelled, in part over safety concerns
Supporting our charity partners
We actively support our community through our work with The AA Charitable Trust and in partnership with our charity of the year - Cancer Research UK (CRUK).
The AA Charitable Trust continues to work on saving lives on the roads and reducing the environmental impact of vehicles. This year we marked the 10th anniversary of The AA Charitable Trust’s Think Bikes Campaign and we continued to campaign on reducing the number of young drivers dying on rural roads and empowering communities through driving support.
This year we also recruited a team of 15 champions from across the business to support a calendar of fundraising activity for our charity partner, CRUK raising over £130,000 in FY25. CRUK has helped double cancer survival in the UK, and The AA is committed to raising awareness and funds to support their next life-saving discovery.
Supporting our charity of the year
We also actively support our community by asking our employees to pick their charity of the year for us to partner with on an annual basis.
This year our employees selected Cancer Research UK and we actively support the charity through a calendar of fundraising activity. Cancer Research UK has helped double cancer survival in the UK, and The AA are committed to raising awareness and funds to support their next life-saving discovery.
The AA Motoring Manifesto
We are proud to launch our motoring manifesto 'Creating Confidence for Drivers'
As a nation we rely on our roads to connect our communities, grow our economy, and keep families functioning. Drivers make a significant contribution to the public purse as well as play a major part in the transition to net zero, so it is vital their voice is heard by all political parties.
The AA has been supporting drivers for over a hundred years and we have more than 14 million members in the UK. Our research shows that many of those drivers are confused and concerned across a range of issues – unsure about how and when to make the shift to electric vehicles (EVs) and worried about the state of our roads and infrastructure, as well as the affordability and safety of driving overall.
Our manifesto highlights five critical areas of action to address those concerns: Supporting drivers; Sustainable future; Smoother journeys; Safer roads; Strengthening the industry.
You can read the manifesto by clicking on the link below
What do Drivers Want from the EV transition?
As the transition to electric vehicles reshaped the driving landscape, The AA remains committed to guiding this change, ensuring drivers are both informed and represented. This is our view on what it will take to get the transition right.
